bicycle sunrise.jpg
Linkedin header.jpg
Girl on crosswalk.jpg
bicycle sunrise.jpg

Project list


SCROLL DOWN

Project list


Project List

YouTube Channel Launch

Love it! Live it! channel

The company wanted a digital presence on YouTube in support of their original brand "Love it or List it", as well create a platform that would allow for the expansion of the brand into other lifestyle genres. The project Involved developing a brand identity connected with the famous TV series and encompass the vision for their future programming.  The full spectrum included, logo channel banner design, digital marketing strategy, and original content creation.

EXPERIENTIAL CAMPAIGN

TD #maketodaymatter

175 people were screened from across North America, 24 were chosen.  My team and I staged a surprise for 12 of the candidates announcing they have $30,000 and 24hrs to make good in their community.  We then coordinated the events, distribution of funds, captured the process on video and stills, and presented the works on social media by end of day.


web spot with integrated campaign

Implanon/Nexplanon

Merck's Long term birth control device video was integrated with a landing page for rebranding of the product.

 

BRANDED CONTENT - 

TV PILOT AND WEB ELEMENTS

“Make Me Over, Make Me Under”

Maybelline New York sponsored two one hour pilots with the themes of 'a drab college girl goes glam' and 'moms caked on mask is replaced with a fresh modern look'.  Main focus was to support Maybelline's modo of fresh faces using a seasonal palette, avoiding product placement.


integrated web content

Anytime Gourmet

TV chef Trish Magwood presents Stouffer's new gourmet meals with some assembly required were given how to videos inside microsite for product launch.

BRANDED TV SPECIAL

“Blank Canvas”

Home Depot and Glidden sponsor a makeover for one deserving family.  Decor disaster turns white before turning beautiful.  Product placement and content integration was scripting into program.


Linkedin header.jpg

Producer Credits


Producer Credits


Producer Credits

“Natural Born Dealers” – 6eps x 1hr Factual

Father & Son wheel and deal there way from Florida to Maine

Discovery Canada and U.S.

“Manufactured" - 13eps x 1/2 hr

Brands w/ cache, how their made and why they are on top

Discovery Channel Canada


“Fresh with Anna Olson” – 26eps x 1/2hr

Theme driven menus with how to lessons and true event service

Food Network Canada

“Cash & Cari” - season one Factual

Michigan estate sales firm finds hidden gems and turns a profit

HGTV U.S. and W Network


“Aga Khan: A Voice of Reason” - 1hr Doc

The Aga Khan, his first on camera interview in 20yrs

U.K. co-production with Vision Canada

“Out in the Cold “ - 4eps x ½ hr Doc 

Barry Kennedy profiles extreme cold weather jobs in arctic Cda

Discovery Canada


Girl on crosswalk.jpg

Production Manager Credits


Production Manager Credits


Production Manager Credits

“Alien Obsession” - 1 hr documentary

Exploring the fascination of UFO’s at Rowell’s 50th anniversary.

U.S. History channel, Discovery Int., Space

“PENN & TELLER’S MAGIC AND MYSTERY TOUR”

- 3 x 1hr Docs  

The unorthodox magicians search for the roots of street magic

Channel 4, TLC and CBC


“This Small Space” - 26eps x 1/2hr

Designer profiles, DIY projects, and minute makeovers.

HGTV Canada & U.S.

“THE RIOT AT CHRISTIE PITTS” - 1 hr documentary  

Exploring the 1933 anti-semitic riot in Toronto 

Global Television